The job market has changed dramatically in recent years and the cost of college has risen along with it. It’s critically important that this generation of students learns how to make the most of their education in order to enjoy a successful career and a happy future. 

How To Treat College as a 4-Year Job Search is a 4-module course ideal for students, parents, counselors, and program administrators, or anyone who is the position to guide and support students as they begin their college life. 

The course is especially helpful for parents with college-age or near college-age kids who are concerned about whether their kids will be job-ready upon graduation.

If you are worried that...

  • your son or daughter will not be able to use their college degree to find suitable employment at graduation

  • your student’s academic major may not be in demand in the job market

  • he or she will be among the nearly 50% of college graduates forced to take jobs that do not require a college degree

  • you are being overly meddlesome in your teen’s life

  • your kid will resent your involvement

  • your child is a late-bloomer

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How To Treat College as a 4-Year Job Search

Space is limited. Reserve your space in the course now for just $997!

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Hi, I'm Bill Holland, PhD - and here's how and why I went from parent to career counselor for my own sons.

When my sons entered college, we were not worried about much except whether they would have the kinds of wonderful experiences we had when we were in college. Four years later they both returned home, unemployed and unable to find suitable jobs.

No, there was no recession when they graduated, but there was the beginning of a profound change in the job market.

During a previous time we could all go to college; get a job and join the middle class. But as we looked into the eyes of our kids after graduation, It was as if we had reneged on our promise to them that hard work and good grades would be sufficient for them to do well in life. It was a promise we and millions of other parents had taken for granted. Since then, the cost of a college education has risen 8 times faster than wages. Can they make enough money to make college worth it?

Don’t fret: they can. But the role parents need to play and when they need to play it has dramatically changed and is now a key component of today’s career and employment landscape. Your student’s transformation from adolescent to well-paid professional at graduation needs to be accompanied by your own migration to become the very best career counselor possible. If they do not get good counseling from you, there is a good chance they will not get it at all.

In the How To Treat College as a 4-Year Job Search course you'll...

  • Learn how the job market HAS CHANGED.

  • Understand how to make the college degree WORTH THE COST.

  • Learn when and how to start the CAREER COUNSELING process.

  • Get the STEP BY STEP GUIDANCE needed to give your child a “leg up” in the professional job market.

  • Understand the BIG QUESTIONS you and your kids need to answer.

  • Find out how to identify and make use of little understood CAMPUS RESOURCES.

What Others Are Saying

Critically Important Techniques

Vivian Davis, Kellogg Community College Foundation Board of Trustees

Bill Holland’s work is a fountain of knowledge in preparation for well-paying jobs at graduation. He teaches critically important techniques for counseling your kids to career success.

Well Received

Troy Kase, Director, Albion College

I invited Bill to speak to our parents about the linkages between the college degree and the professional job market. It was well received. I look forward to working with Dr. Holland again.

Bill Helped Me Widen My Horizons

Laura Decker Simpson, Investment Adviser, Foresters Advisory Services, LLC

I graduated from UC Davis as a political science major. Bill helped widen my horizons and for the past 10 years I have been a highly successful financial advisor--wouldn’t change it for the world.

This course includes 4 modules, an optional 5th module for Q&A sessions, and a Facebook community.

Space is limited. Reserve your space in the course now for just $997!

RESERVE MY SPACE

How To Make College Worth The Cost

Module 1

In this module you'll:

  • Understand the requirements of today’s professional job market as the first step toward developing Career Counseling Competence (CCC)

  • Explore the changing requirements for entering the professional job market

  • Special emphasis is given prevailing global beliefs about college; how one qualifies to today’s professional job market; the role parents/guardians/students play.

    • Building a Personal Agenda

    Module 2

    In this module you'll learn:

  • How to make sure to ask the right questions of your kids and how to make their answers count.

  • The three big questions everyone should ask and what to do with the answers.

  • Why the questions are arranged in priority sequence.

    • Discovering Skills Employers Want to See

    Module 3

    In this module you'll learn:

  • The 7 skills employers most want to see.

  • How to bend the college orientation to meet your needs and those of your students.

  • Which questions need to be discussed in the career services meeting.

    • Skill Development at the Next Level

    Module 4

    In this module you'll learn:

  • The 4 primary arenas in which skills are developed.

  • Guidance on how each of the arenas should/can be approached

  • How to build and demonstrate skill development.

    • PLUS Get These Bonuses

    • Q&A sessions with Bill

    • Dr. Bill Holland's downloadable ebook, “The Path from Backpack to Briefcase: A Parent’s Guide”

    • Facebook Community for additional support and advice

    This course includes 4 modules, an optional 5th module for Q&A sessions, and a Facebook community.

    Space is limited. Reserve your space in the course now for just $997!

    RESERVE MY SPACE

    DR. BILL HOLLAND HAS BEEN INTERVIEWED BY

    Still have questions?

    • Who is this course for?

      This course is for parents with college-age or near college-age kids who are concerned about whether their kids will be job ready at graduation.

    • How much time do I need to commit to this?

      The course structure is 4 modules, with an optional 5th module of Q&A sessions with Bill. You will need to commit at least 60 minutes to each module.

    • Is there a specific start date or can I enroll at any time?

      You can enroll in the course at any time and will have access to the course material for one year after enrollment.

    • What is the cost?

      We like to call it an INVESTMENT IN YOUR CHILD. Your investment is $997 for 1-year access to this program.

    Become the PARENT CAREER COUNSELOR your child needs.

    Space is limited. Reserve your space in the course now for just $997!

    RESERVE MY SPACE